UnJunk Your Sleep The Tour
MATTRESS FIRM
THE ASK
Design a wrap for the “UnJunk Your Sleep” Tour Truck, that grabs attention, supports engagement, and highlights the on-board showroom.
Create social content for the Truck Tour, calling out the cities we’re visiting while promoting the national sweepstakes.
WORK
Social Art Direction + Design
Truck Wrap Design
SOCIAL CONTENT
Design direction was influenced by the “icons” of NYC, Detroit, and Houston. True to the idea and campaign of Junk Sleep, the content is scrappy, humorous, and textural.
