How Far Would You Go?

HARD MTN DEW

THE ASK

Design a mailer that would be sent to drink influencers & reviewers. Should resemble the prohibition era because “DEWhibition Ends at Last!” The campaign also included a microsite where DEW fans could win a chance to be one of the first to try these exclusive flavors.

Mailer includes:
Wood Crate
Newspaper Sheet
Product Fact Sheet
Notecard

*Crate/Newspaper photo credits @i_need_a_snack_

WORK

Mailer Design
Microsite Visuals