Gear Up
THE ASK
Create a meaningful brand.
BACKGROUND
Gear Up is based on making festival-goers lives’ easier, while promoting and leading the way to sustainability. Gear Up not only provides customers’ rentals, but also picks them up on site to ensure a cleaner post-festival environment.
WORK
Conceptualization
Brand Design & Guidelines
UX / UI
Editorial Design
Mobile Storefront Design & Experience
DIGITAL EXPERIENCE
Technology is a large part of the Gear Up customer’s on-the-go lifestyle. The audience is able to place rental orders, search interactive festival maps, and request on site help in the case of broken equipment or set up assistance.
ROADIE MAGAZINE
Roadie is an editorial produced by Gear Up. The magazine focuses on festivals & their trends, headliners, and tips for festival attendees.
PDF of Roadie Magazine